It's pretty much why my whole industry exists.
The sad fact is that nobody wants to believe me when I give them the answers. I tell them what it will take for them to start losing fat, and they won't do it. Why? Because it involves hard work and sacrifice when they wanted to hear some special secret that I, as a fitness pro, must possess.
Everyone wants results, yet few are willing to do what it takes to get them. Their current lifestyle - the one that got them the body they're living in - is too comfortable for them to make a change. As many times as I say it, no one wants to believe that their bodies will resist small changes. You have to be totally bought in to making a real change.
Count calories? Exercise vigorously? Who wants to do that? Well, those are the things that I GUARANTEE will get you results, so it's up to you to decide.
You can't cheat physics. And that's all weight gain is.
It's not your genes.
It's not your busy schedule.
It's not because you had a kid.
It's not because of stress.
It's because you're storing more calories than you're burning. What can you do about it? Eat less, move more...
... and have a healthy weekend, everyone.
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